IActionable has produced the world’s first complete gamification of Salesforce.com
Accept no substitutes: IActionable has produced the world’s first complete gamification of Salesforce.com, available in a convenient turnkey application. Leverage all the benefits of game mechanics where it has the most direct impact on your organization’s bottom line revenue: your sales department.
The impacts of using gamification in sales are immeasurable, starting with the use of the CRM all the way to actually impacting overall performance and productivity. IActionable can impact not only sales numbers – it can extend to every department that uses Salesforce.com or any department who’s success, initiatives and ROI depend on sales.
Below are just a few impacts that IActionable’s gamification platform can have on CRM usage and sales numbers:
Productivity
All things equal, nothing is more important than productivity – especially in sales. Organizations will put up with a cowboy of a sales person if they consistently produce. Engage can be used as a broad multi-tool designed to push many behaviors at once, but Engage can also be custom designed to laser target a single performance issue. Establish game mechanics to drive more calls, increase lead response time, and increase conversion rates, completion of records and so on. Engage can be a whole tool belt, but it can also be a #17 wrench to tighten that one pesky screw.
Adoption
Safeguard your CRM investment by increasing adoption rates. By quickly and efficiently displaying how to use Salesforce.com in the proper way with added game elements, and by tracking login records and publicly displaying them, you dramatically increase the chances of initial adoption.
Training
Reduce time, cost and dependency on training with the use of Engage for Salesforce.com. Engage can use challenges and achievements to help new users navigate and explore the CRM, while providing points and leaderboards to reinforce when actions have been completed in the correct fashion.
Mastery
Similar to adoption and training, Engage can be used to help a sales team master the full functionality of a salesforce.com. The vast majority of SFDC users leverage less than half of its feature functions. Some simply may not need said functions, but others certainly are not aware of the CRM’s full capabilities or don’t know how to use them. Engage can create a ‘scavenger hunt’ to achieve mastery of Salesforce.com.
Compliance
One of the most pervasive issues across all industries and job functions is compliance. How do you ensure users are entering data in the same way, every time? Many organizations spend unnecessary time tracking such compliance deficiencies with the SFDC Admin. With positive reinforcement of points and other rewards, large teams can achieve and maintain compliance increasing reporting accuracy and the integrity of your organization’s data.
Accountability
Significant increases in accountability are achieved with the use of the Engage platform. Use game mechanics to clearly set expectations and goals. If 8 of 10 on a sales team unlocked all daily achievements, if everyone is aware in real time, the remaining to are significantly more likely to work a little longer and push a little harder to be on par with everyone else. Never underestimate the power of being left out.
Visibility
Visibility is achieved throughout the organization with Engage. Executives and managers can have new, customizable insight into team performance. Compare reps on a single team or weight points to compare different teams that, until now, could not be compared pound for pound. Peer to peer visibility is the primary driver of increased competition.
Competition
Let’s face it. It’s likely not everyone on your sales floor likes each other. It’s more than likely more than one person on your sales floor thinks they are the best – they are sales people after all. Engage provides the visibility and comparison to drive competition and put those team dynamics to work for your organization. Engage provides a platform for status, recognition, power, access and even spite to focus human psychology on increasing sales numbers.